Wednesday, 18 October 2017

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Tuesday, 17 October 2017

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Monday, 16 October 2017

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Friday, 13 October 2017

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Thursday, 12 October 2017

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Best Mobile Betting Adverts

Mobile Betting Adverts 2018

Mobile has become an essential part of the betting market and nowadays you won’t see a betting company without some form of a mobile application. We always love a good promotional advert for mobile betting and most of the betting companies have created some really great adverts.

We have listed our favourite adverts from each betting company below and we are big fans of hearing your ideas. Let us know below which adverts you think we could see in 2018 and which one was your favourite! We’ll feature our favourites in the article!

Paddy Power

Paddy Power’s promotion of their mobile app is definitely one of our favourites. They have created two adverts with one of these being absolutely hilarious!

Android App Advert

On the first of our list, we have a great advert from possibly the biggest players in the betting advertising industry – Paddy Power. The advert involves a really well edited, digital set of clips and we get to see the phone with the application mirrored on the phone. This is great as we see exactly what the great app looks like.

Pocket Jostle Advert

In this advert from Paddy Power, it really is no surprise to see why it was banned! As hilariously funny as it is and as much as we love it, the great humour would definitely be something that you wouldn’t want to appear on the TV when you are sat with your family.

Regardless, the advert is so funny that we class it as one of our favourites and think Paddy Power has done a great job in promoting their mobile app with a number of references and a few scenes involving the phone and the app.

Ladbrokes

Ladbrokes are a really strong betting company so the advert to promote their new tablet app was a great addition to their already strong company.

Tablet App Advert

Betfair

Betfair’s long advert was really successful on streaming websites such as YouTube as the video gives a really deep insight into the advantages of using their betting advert.

Mobile Advert

Sky Bet

Sky are known as one of the biggest, if not THE biggest players in the TV market so their adverts are always expected to be super high quality. Their adverts for the mobile app promotion really do live up to expectation and their high standards of quality.

Do It Your Way Advert

Making Betting Better Advert

Unibet

Unibet’s mobile advert is another great example of a really beneficial promotional advert for a great new betting app for their users. The ad successfully promotes Unibet’s application and their brand.

App Advert

Unibet Casino Mobile Advert

BetVictor

BetVictor created this video for their new Android app very recently. It is clear to see the differences between this advert and others from past years which are of worse quality and of a lower standard.

Android App Advert

BetVictor decided to follow the road of creating a digital advert to promote their new Android app. A lot of the betting companies created these adverts for android apps which is strange considering IOS is such a large target. Regardless, however, BetVictor still do a great job of promoting their android app.

The advert is really attractive and looks great for

Betway

Betway’s adverts are rarely ever worthy of criticism and this advert continues that. By using real-life scenes in their promotional advert, the audience stays hooked and is fascinated by the whole advert.

Betway Mobile App Advert

Betway’s application advert is great because of all of the real-life footage it features. Out of all the mobile application adverts, this one definitely involves the most real footage and for that reason we rank it very highly on our list. It isn’t the funniest advert but nonetheless, it is still a really great advert for promoting the Betway mobile app.

We see many different scenes involving a phone with the Betway app and emphasis is placed on the ‘free bet for £30’ which tempts viewers in even more. This is great for providing the audience with a reason to get on the app.

Coral

Coral is known for their adverts feating Farley and Carly due to the hilarious comedy they provide to the ads. It is always a great refreshment seeing these two during the break of a sports event which is why Coral have been so successful and want to make more ads with them both.

Farley & Carley TV Ad

This advert is probably our favourite of the series because of the pure quality of the entire advert. It has real scenes, great comedy and entertainment. The setting is in a relatable area for football fans who are likely to be a huge part of the audience for the advert and that is why it is so successful.

The humour of Farley is key to the success of this advert and the comedy involved through the over-exaggerated list of all of the food and the odds is really relatable and funny for the audience. They also really promote the application on the television so it is completely in the viewers face.

Virgin Games

Virgin Games use a great promotional method of creating their adverts in a series. This is really useful to the company because the audience gets to know the characters, allowing Virgin to save time with introductions and get straight into the advert.

#LiveALittle Advert

The main promotion of the mobile application for Virgin Games in this advert comes towards the end where Vlad the Vampire explains he has learnt to ‘live a little’. We see him on his phone playing Virgin Games application and the advert ends with a really funny scene of him sunbathing in bad weather saying ‘I got a tan’.

This advert is really funny and provides a range of promotion for many different aspects of Virgin Games including their brand, their application and even their advertisement series. By creating 4 of these adverts featuring Vlad the Vampire, they are able to build a connection with the audience and viewers.

888Sport

888Sport have a number of virtual, digitally edited adverts that are all really beneficial and do a great job of providing promotion for their features in cool transitions and clips.

Bet You Can Advert

The slogan of ‘App Tap Bet’ in this advert is amazing. By promoting their £88 offer alongside this, 888Sport are being really smart to get viewers on their app. The advert isn’t created to be funny but is more to be a really beneficial method of achieving more awareness for their new application.

We believe it does a really successful job in creating this awareness and the advert itself looks stunning. There are a range of edits and transitions to make the advert flow as one and a range of great images to match the text.

William Hill

In their promotional mobile betting advert, William Hill follows the same format as 888Sport with a completely digital advert focusing on all of the advantages of their mobile app.

Football Betting on your Mobile Advert

William Hill use a great soundtrack for this advert that is really popular with football fans due to its common appearances on Sky Sports and Fifa. Although this doesn’t seem like much it gives an immediately relatable aspect to the audience and will likely make them watch the advert.

The advert is a very great clip that involves a number of editing techniques and promotion for the app. By including some tasty facts and figures such as ‘200 ways to bet’ William Hill are able to attract viewers into choosing their app to play on.

The post Best Mobile Betting Adverts appeared first on BoomTown Bingo.



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Monday, 9 October 2017

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Thursday, 5 October 2017

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The Best 888Sport Advert Collection

888Sport Adverts We Would Like to See in 2018

888Sport have created a number of great adverts over the years and we are definitely looking forward to what they come up with in 2018.

Do you have any ideas what they will do for 2018? If you do, or if you have any possible theories about what they will release, let us know down below and we will feature our favourites in the article!

888Sport Adverts 2017

888Sport Take Em On Advert

This ‘Treble The Odds’ advert by 888Sport is a great promotional method for their brand new offer. The very high fast pace of the advert and no dialogue shows us that this is solely a promotional scene and will attempt to attract viewers into using their offer.

The advert itself shows us a number of different sports being played in a dark, eerie stadium. We see people preparing to play sports such as tennis, football and rugby and then they all charge into each other promoting the message ‘take em on’. It is a great message because it is telling the audience to have a go at betting on other sports because of the ‘Treble The Odds’ offer that they have on.

888Sport Adverts 2016

888Sport Treble Your Odds Matchday Advert

In this advert from 888, the first thing you notice is the strong use of their traditional colour orange. This is a great use of brand promotion as we see a football fan in orange with bright orange face paint.

The advert was used for a promotion of

888Sport Adverts 2015

888Sport Adverts 2014

The post The Best 888Sport Advert Collection appeared first on BoomTown Bingo.



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Monday, 2 October 2017

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Friday, 29 September 2017

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Thursday, 28 September 2017

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Wednesday, 27 September 2017

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Best William Hill Advert Collection

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William Hill has blessed us with some great adverts over the years and we are more than happy to talk about and analyse a lot of these adverts! We hope for a really entertaining 2018 from the betting company and hope for a number of adverts.

Do you have any theories or ideas about the adverts that William Hill plan on releasing in 2018? We always love to hear your opinions so let us know in the comments below and we will be sure to feature our favourite in the comments below.

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2017 was another successful year for William Hill. However, they primarily focused on using advertisement to promote their new offers and applications. The adverts were still very professional and successfully promoted William Hill as a reliable brand with reliable offers.

We love the editing on these 2017 adverts due to the unique colours and transitions that are used. We love that William Hill are promoting their offers as they offer some of the best offers in the market.

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In this promotional TV ad, William Hill are using their promotions to try and show to potential customers that they are the best gambling providers in the industry. This advert is for their new offer, called ‘Bet Boost’ in which you can enhance any odds of your choice.

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Monday, 25 September 2017

Best Virgin Games Advert Collection

Virgin Games Adverts 2018

Unlike most of the other betting companies whose adverts we have analysed, Virgin Games have focused primarily on their later years rather than their earlier ones. 2014 and 2015 were very quiet years for the company and in 2016 they sprung to life with a brand new advertisement campaign and many different adverts to match.

If you have any theories about Virgin Games’ upcoming adverts for 2018 or have any ideas about what they could release, please feel free to let us know down in the comments below. We love to hear your opinions and are always happy to feature our favourites in the article!

Best Virgin Games Adverts 2017

Invite Me In – #LiveALittle Advert

In the latest edition of the #LiveALittle advertisement series, vampire Vlad is seen standing outside a shop, he needs permission to enter because he’s a vampire and shouts to the shopkeeper to let him in. The shopkeeper replies by saying ‘do whatever you want boss’. He gets tired of waiting and pulls out his phone saying ‘being a vampire can be tedious sometimes’.

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The start of the advert involves Vlad telling us that you get bored being ‘undead’ for so long. Because of this, he tried being the ‘first vampire to gain legitimate employment. We see him working at the still of a supermarket scanning customers’ items through the till. However, he comes across an onion which obviously causes issues with him being a vampire and sets him on fire which is very funny for viewers. It then leads to the night and it shows his date which is thought to be a very beautiful woman, however as she walks away the camera stays panned on an elderly woman to which he explains, she’s a bit young for me’.

We think this is definitely one of Virgin Games’ funniest adverts due to the many jokes and humorous events we witness. The #livealittle advertising campaign is very funny and is heavily based on humour which we believe is the key to a successful advert.

Laundrette – #LiveALittle Advert

In the Laundrette advert, Vlad is doing his weekly washing that he has done every  Thursday for 500 years due to him being a vampire. It is a really funny advert due to the laundry woman approaching him and realising that his white washing has turned red to which she says ‘left a red sock in with your whites?’. This is really funny as he smurks and nervously tells her yes.

The use of humour through aspects of a vampire is a great way for Virgin Games to promote their services because most people can understand the subtle jokes being made. For example, in this advert, everyone knows that the red washing is actually blood due to the character being a vampire

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Live Casino Virgin Games Advert

where the real adverts begun, show makeup of games hosters, show them getting ready with professional jazzy music, show all of them walking to tables looking sharp, professional shots of their skills of hosting games, many camera angles, shows camera and high quality equipment, shows range of different games they offer and shot of female host smiling to end

Best Virgin Games Adverts 2015

2014 and 2015 were very quiet years for the betting company. With no adverts available online, it is very unlikely that they released any adverts and if they did they were likely unsuccessful as pretty much all televised adverts are shown online. However, the quiet years led to a lot of success for Virgin Games as 2016 and 2017 were amazing years for the advertisement of their services.

Compared to most of our other betting companies’ analysis, they have still released a similar number of adverts to others. They also have released very funny, memorable adverts which have been very successful and therefore we consider Virgin Games to still be a very good betting company for their advertisement.

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Friday, 22 September 2017

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Best Sky Bet Advert Collection

Sky Bet Adverts 2018

Sky Bet have provided us with some great adverts over the past few years. With Sky being such a dominant production company and market leaders for sports broadcasting, they are able to make a number of really funny sports adverts and show them on their channels.

If you have any ideas for any adverts that Sky Bet should consider in 2018 or have any theories of what they might release next year, please don’t hesitate to let us know in the comments down below!

Best Sky Bet Adverts 2017

Sky Bet Non-League Team Super Boost Advert

In 2017, Sky Bet created a new programme called ‘Super Boost’. The aim of Super Boost was to support the low league, low-income teams by providing them with assets that they cannot achieve. In this advert, Sky Bet choose a Non-League side ‘Heald Green FC’.

The side go 3-0 down by half-time with viral football fan ‘The Wealdstone Raider’ even making an appearance digging into the players and then Sky Bet shows up with fans, coaches, big Sam Allardyce and even a few great players in Le Tissier, Akinfenwa and Merson! They end up winning the game 4-3.

Sky Bet Super Boost Window Advert

Here is the promotion for Super Boost in which Sky Bet use their popular programme to promote their offers for the start of the season. Although it is quite a basic advert, editing has been completed to a great standard.

This is a really beneficial advert for Sky Bet as it simply does the job of promoting their offers. It involves humour with Jeff Stelling making a visual appearance and voices over the entire ad.

Best Sky Bet Adverts 2016

black skinhead kanye

Sky Bet Do It Your Way Advert

This is one of Sky Bet’s most memorable adverts so far due to the humour and shock aspect that is used with the goalkeeper pulling off a frontflip to save the penalty. The message of the advert is to ‘do it your way’ which is very relatable to what we see in the advert due to the keeper doing it his way.

The advert then proceeds to show a mobile phone with the Sky Bet application opened which is really beneficial as they show how easy it is to use the app and show that you can combine your bets which is the feature that Sky Bet are trying to promote.

Sky Bet ‘Whatever Happens’ Cheltenham Advert

Similarly to how Betway created an advert to promote their offers on horse racing by using different camera angles and shots such as a POV of the horse rider, Sky Bet also do this to a really high standard and make the advert to be a motivational clip with the heavy soundtrack of Kanye West’s ‘Black Skinhead’.

The voice actor’s tone suggests that this motivational tone is true and it is a much more serious advert than most of the other betting providers create. However, this works for Sky Bet in my opinion as most of their adverts are shown during sports events when most of the viewers are fans and aren’t too fussed about seeing humour.

Sky Bet ‘Price Boost’ Advert

In this advert, we also see a similar style of production to the Cheltenham advert with the same soundtrack and visuals being used. It is a great advert that is really funny and involves Jeff Stelling and the Soccer Saturday crew laughing and joking. All Sky Bet fans know who these guys are and it’s always a great sight to see them every once in a while.

Price boost is a great offer from Sky Bet and it involves simply boosting the prices and offers that they have during matches and sports events. Sky Bet have promoted this offer to attempt to attract mroe customers to their betting service and to beat competitors by offering a benefit that most betting providers don’t!

Sky Bet ‘For the Many, Not the Few’ Advert

In this advert from Sky Bet, we again see the same soundtrack which leads us to believe it’s inspirational rather than funny. And when Preston’s Joe Garner scores a great goal, we only hear car alarms due to the empty stadium. However, in the second scene of the ad, Garner is playing in a full stadium in which the crowd erupts when he blasts one top corner.

The ideology of the advert is that Sky Bet’ services are ‘For the Many, Not the Few’. This message also really applies to the advert because Sky Bet successfully manage to show an empty stadium and a full stadium through editing.

Sky Bet ‘Paying 8 Places at the Masters’ Advert

This is Sky Bet’s promotional advert for their offers on the Masters. Their statement of ‘We’re making better less, more’ is a common appearance from most of the other adverts in our collection. The main goal of these adverts is to show that they are a good sports betting company and use the opposites of scenes to emphasize this.

In this advert, they use opposites of golfers successfully making a shot to failing a shot and scenes of golfers managing to hit the ball opposing golfers failing to hit the ball. It is a great method to promote the message behind their advert.

Best Sky Bet Adverts 2015

Sky Bet Tracker Advert

Sky Bet Deadline Day Advert

Best Sky Bet Adverts 2014

Sky Bet ‘Transfer Fund’ Advert

Sky Bet Introducing Sky Bet Tracker Advert

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